I’m Claire Taylor, founder and Director of The Glass Slipper Effect.

The Glass Slipper Effect is a business and brand transformation programme that emerged from my 20 year background in marketing, sales and market research combined with my natural style which has often been described as strategic, insightful and innovative.

I have had the enormous pleasure of heading-up sales and marketing teams for huge, even blockbuster business franchises, working for some of the world’s largest blue chip organisations. Leading teams of some the most motivated, inspiring and talented people in business, I have immensely enjoyed building and transforming brands and businesses together to deliver phenomenal success.

Starting with a passion for marketing and business transformation more than 20 years ago I was determined to become an expert and so augmented an initial grounding in Business and Finance with a Masters Degree in Marketing and the Chartered Institute of Marketing Diploma.

However, prior even to my passion for business transformation, I have always been fascinated by people and what makes them tick. Business is about people and certainly marketing is about customers and the nuggets of insight that enable us to understand their needs to stay in tune with them and ahead of market trends.

So, to be a people technology expert I became an NLP Master Practitioner (Neurolinguistic Programming) and Coach. In addition, a voracious thirst for knowledge, satisfied by reading literally hundreds of books on people technology and avidly attending events and workshops, continuously challenges my own thinking.

Today I’m as fired-up as ever and nothing excites me more in business than getting together to build and transform brands and businesses with bright, talented, enthusiastic and motivated people who are eager to open their minds to a new perspective.

So, I would love for you to engage with me, especially if you are open to transforming the world together now to create legendry success.